Did the lockdown have an adverse effect on your finances?


Get in the minds of consumers in Nigeria

With our optimized structure you can conduct online market research surveys to get consumer insights. We use a unique sampling system to collect and analyse data from real verified participants in Nigeria.

Evidence-based business solutions

You get the best team of analysts with international market research experience to transform raw data into profitable solutions. So whether you need to gain industry knowledge, or develop a new product, you get the right data to create feasible marketing plans.

Would you pay more for groceries to be delivered due to Covid-19?

Yes I would

More than Market Research


Our mission is to foster a research culture in Nigeria. One important strategy is to gain insights by creating online surveys in order to stimulate impact-driven projects.

Another key project is Girls STEM (SDGs 5) where girls in secondary school learn programming and data analytics.

With Pull Up A Seat Lagos, we invite leaders in their fields to meet with other women and discuss issues that affect them, share their experiences and discover solutions.

Featured News

What we've been up to lately, including articles, reports, and surveys findings.

Africans look beyond COVID-19
Africans move on from COVID-19 into the new normal, seeing the disruption as an opportunity to take a giant leap.…
Online Market Research in Africa: Do African companies need consumer insights to survive?
The Covid-19 pandemic has shown that consumers are more conscious about how they spend their money. Though many businesses suffered,…
Should workers be incentivised to return to the office?
Since the Covid-19 lockdown and most people working remotely, businesses experienced a dip in profits- causing many to slash salaries…

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